Sales and Marketing

Sales and Marketing

Includes defining and implementing an effective Sales and Marketing plan for the company’s products and services.

Sales and Marketing

Sales

The Sales activity in BizDev includes defining and implementing an effective sales plan for the company’s products and services. O’Carroll BizDev provides a ‘’hands-on’’ sales function in identifying key target customers in selected technology markets and driving to convert maximum opportunities to business. In addition, a solid opportunity pipeline is developed and managed

  • Sales Strategy and Sales Plan development.
  • Research, prospect and qualify new business opportunities with existing and new customers.
  • Customer engagements and driving sales opportunities to closure.
    • Value-based-Selling , maximise the revenue from each deal.
    • Solution Selling , propose the optimal solution for the customer.
    • Recurring Revenue Business Model, achieve growth and longevity in recurring revenue deals.
  • Opportunity Pipeline development and management.
  • Build and leverage relationships founded on trust and integrity to facilitate growth with customers.
  • Develop direct and indirect sales channels.
  • Work to an effective Sales Process.

Marketing

The Marketing activity in BizDev includes defining and implementing an effective marketing plan for the products or services. O’Carroll BizDev provides a “hands-on” marketing function in creating market awareness of the company’s products and services and access to key customers and selected technology markets.

  • Marketing Strategy and Marketing Plan development
  • Creating market awareness via:
    • Website
    • Digital Marketing
    • Events
    • Partnerships
  • Enabling access to local and international markets.